Clean the park, earn a beer

You immediately notice after a sunny day in the Vondelpark: the enormous amount of litter. From our new tasting room, ‘t Blauwe Theehuis, we want to do something about this together with the visitors of the park. The plan is called IJtje voor Karweitje: fill a garbage bag with waste from the Vondelpark and earn a drink in ‘t Blauwe Theehuis.

Waste in the Vondelpark has been a source of annoyance to many Amsterdammers for years. That is why we offer visitors a helping hand. This summer, everyone can pick up a special garbage bag from our new tasting room. If you fill it with waste from the park, there is of course something in return.

Park visitors who hand in a full garbage bag, earn a drink at Proeflokaal ‘t Blauwe Theehuis. A coke, apple juice or a good glass of IJ beer, for example.

You can collect and return the garbage bags at a special point at Proeflokaal ‘t Blauwe Theehuis. On sunny days, the Afvalbakfiets distributes bags throughout the park. With that special cargo bike you can also return full bags immediately. Together with Renewi, Proeflokaal ‘t Blauwe Theehuis then ensures that the waste is processed and recycled in the right way.

Knowing more? Take a look around on our national campaign page for this project.

Clean the park, earn a beerbrouwerijhetij

Leave a Reply

Your email address will not be published. Required fields are marked *